Zentral- und Landesbibliothek Berlin

Themenraum & AGB Pop Up

is the largest public library in Germany. Its two locations are the Amerika-Gedenk-Bibliothek (AGB) in Berlin-Kreuzberg and the Berliner Stadtbibliothek (BStB) in Berlin-Mitte.

This branding project was developed for the Zentral- und Landesbibliothek Berlin (ZLB), focusing specifically on the Themenraum in the Amerika-Gedenkbibliothek and the AGB Pop-Up Library, located next to the Amerika-Gedenkbibliothek in Berlin-Kreuzberg.

I accompanied the Themenraum with this visual identity for over three years, continuously providing new communication materials throughout that time.

The visual concept was created as part of a broader communication strategy to support and highlight these two public-facing spaces within the ZLB.

Themenraum & AGB Pop Up

is the largest public library in Germany. Its two locations are the Amerika-Gedenk-Bibliothek (AGB) in Berlin-Kreuzberg and the Berliner Stadtbibliothek (BStB) in Berlin-Mitte.

This branding project was developed for the Zentral- und Landesbibliothek Berlin (ZLB), focusing specifically on the Themenraum in the Amerika-Gedenkbibliothek and the AGB Pop-Up Library, located next to the Amerika-Gedenkbibliothek in Berlin-Kreuzberg.

I accompanied the Themenraum with this visual identity for over three years, continuously providing new communication materials throughout that time.

The visual concept was created as part of a broader communication strategy to support and highlight these two public-facing spaces within the ZLB.

Themenraum &
AGB Pop Up

is the largest public library in Germany. Its two locations are the Amerika-Gedenk-Bibliothek (AGB) in Berlin-Kreuzberg and the Berliner Stadtbibliothek (BStB) in Berlin-Mitte.

This branding project was developed for the Zentral- und Landesbibliothek Berlin (ZLB), focusing specifically on the Themenraum in the Amerika-Gedenkbibliothek and the AGB Pop-Up Library, located next to the Amerika-Gedenkbibliothek in Berlin-Kreuzberg.

I accompanied the Themenraum with this visual identity for over three years, continuously providing new communication materials throughout that time.

The visual concept was created as part of a broader communication strategy to support and highlight these two public-facing spaces within the ZLB.

Scope

Visual Concept

Posters, Flyers

Social Media Assets

AGB Pop Up-Key Visual

Tools

Indesign

Photoshop

Illustrator

Timeline

2020—2024

@LAUTHALS

Poster Design Themenraum

AGB Pop-Up — Opening Campaign

The AGB Pop-Up is a temporary space created by the ZLB next to the Amerika-Gedenkbibliothek, designed to offer room for community, learning, and creative exchange. For the opening, I developed the key visual and launch posters, giving the space a clear visual identity and communicating its purpose to a broad audience.

© Mareike Koch | +49 (0) 163 08 13 565 | Impressum & Datenschutz | —> Cargo | —>LinkedIn

© Mareike Koch | +49 (0) 163 08 13 565 | Impressum & Datenschutz

© Mareike Koch | +49 (0) 163 08 13 565

Impressum & Datenschutz