Hi, I’m Mareike. I'm a Graphic Designer and UX/UI Designer living & working in Berlin.

With a background in branding, editorial design, and marketing, I bring a diverse perspective to my work, combining creativity with a strong focus on user needs. I’m passionate about solving problems through thoughtful concepts and design, and I look forward to collaborating on projects that create real impact.

Hi, I’m Mareike — Graphic Designer, Art Director, and UX / UI Designer based in Berlin. With a background in branding, editorial design, and marketing, I bring a diverse perspective to my work, combining creativity with a strong focus on user needs. I’m passionate about solving problems through thoughtful concepts and design, and I look forward to collaborating on projects that create real impact.

Smartphone showing the Equaliz*her app – black screen with typographic logo and dynamic purple and yellow line graphics; UX/UI design, art direction, and digital product design by Mareike Koch | Berlin

Equaliz*her — a solution to more gender equity in the music industry?

How can a digital product both — highlight the gender imbalance in the music industry and encourage men to open their networks to FLINTA?

UX/UI

Extended Case Study

Smartphone showing the Equaliz*her app – black screen with typographic logo and dynamic purple and yellow line graphics; UX/UI design, art direction, and digital product design by Mareike Koch | Berlin

Equaliz*her — a solution to more gender equity in the music industry?

How can a digital product both — highlight the gender imbalance in the music industry and encourage men to open their networks to FLINTA?

UX/UI

Extended Case Study

Smartphone mit der Equaliz*her-App, schwarzer Screen mit typografischem Logo, überlagert von dynamischen Linien in Lila und Gelb – UX/UI Design, Art Direction und digitales Produktdesign von Mareike Koch | Berlin

Equaliz*her — a solution to more gender equity in the music industry?

How can a digital product both — highlight the gender imbalance in the music industry and encourage men to open their networks to FLINTA?

UX/UI

Extended Case Study

Smartphone showing the Equaliz*her app – black screen with typographic logo and dynamic purple and yellow line graphics; UX/UI design, art direction, and digital product design by Mareike Koch | Berlin

Equaliz*her — a solution to more gender equity in the music industry?

How can a digital product both — highlight the gender imbalance in the music industry and encourage men to open their networks to FLINTA?

UX/UI

Extended Case Study

Image of the upper part of the Berlin TV Tower against a pastel-colored sky. The image features the logo design of the City of Literature Berlin.

Branding for Berlin’s vibrant literary scene.

Literaturstadt Berlin – an initiative of the Berliner Literaturkonferenz, whose members advocate for a fair funding policy and good framework conditions for the production and presentation of literature in the city.

Branding

Image of the upper part of the Berlin TV Tower against a pastel-colored sky. The image features the logo design of the City of Literature Berlin.

Branding for Berlin’s vibrant literary scene.

Literaturstadt Berlin – an initiative of the Berliner Literaturkonferenz, whose members advocate for a fair funding policy and good framework conditions for the production and presentation of literature in the city.

Branding

Image of the upper part of the Berlin TV Tower against a pastel-colored sky. The image features the logo design of the City of Literature Berlin.

Branding for Berlin’s vibrant literary scene.

Literaturstadt Berlin – an initiative of the Berliner Literaturkonferenz, whose members advocate for a fair funding policy and good framework conditions for the production and presentation of literature in the city.

Branding

Mobile view of Flame Ingo Records online store – modern e-commerce UX/UI design for vinyl lovers, showcasing product detail and checkout screens; streamlined user flow by Mareike Koch, Product Designer & Art Director

Music in the Flow

A streamlined e-commerce checkout flow designed for vinyl record enthusiasts, focused on clarity, usability, and smooth user interaction.

UX/UI

E-Commerce

Mobile view of Flame Ingo Records online store – modern e-commerce UX/UI design for vinyl lovers, showcasing product detail and checkout screens; streamlined user flow by Mareike Koch, Product Designer & Art Director

Music in the Flow

A streamlined e-commerce checkout flow designed for vinyl record enthusiasts, focused on clarity, usability, and smooth user interaction.

UX/UI

E-Commerce

Mobile view of Flame Ingo Records online store – modern e-commerce UX/UI design for vinyl lovers, showcasing product detail and checkout screens; streamlined user flow by Mareike Koch, Product Designer & Art Director

Music in the Flow

A streamlined e-commerce checkout flow designed for vinyl record enthusiasts, focused on clarity, usability, and smooth user interaction.

UX/UI

E-Commerce

Mobile view of Flame Ingo Records online store – modern e-commerce UX/UI design for vinyl lovers, showcasing product detail and checkout screens; streamlined user flow by Mareike Koch, Product Designer & Art Director

Music in the Flow

A streamlined e-commerce checkout flow designed for vinyl record enthusiasts, focused on clarity, usability, and smooth user interaction.

UX/UI

E-Commerce

Flavor Fusion – playful recipes meet smart design.

A 3-day UX/UI design sprint project: From AI-driven ideation to a landing page in Figma. Featuring interactive elements, a user-focused content concept, and a bold visual identity – all crafted to inspire downloads for a fictional recipe app.

UX/UI

Landing page

Tablet screen showing Flavor Fusion landing page – bold vegan recipe visuals with app store links and promo banner; UX/UI design sprint by Mareike Koch focused on content clarity, interactive design, and playful visual identity

Flavor Fusion – playful recipes meet smart design.

A 3-day UX/UI design sprint project: From AI-driven ideation to a landing page in Figma. Featuring interactive elements, a user-focused content concept, and a bold visual identity – all crafted to inspire downloads for a fictional recipe app.

UX/UI

Landing page

Flavor Fusion – playful recipes meet smart design.

A 3-day UX/UI design sprint project: From AI-driven ideation to a landing page in Figma. Featuring interactive elements, a user-focused content concept, and a bold visual identity – all crafted to inspire downloads for a fictional recipe app.

UX/UI

Landing page

WWF Panda Search

Give your search a purpose – become a PandaSearcher! Why Google when every search with Panda Search can help protect the climate and environment?

Social media campaign

Landing page

WWF Panda Search

Give your search a purpose – become a PandaSearcher! Why Google when every search with Panda Search can help protect the climate and environment?

Social media campaign

Landing page

WWF Panda Search

Give your search a purpose – become a PandaSearcher! Why Google when every search with Panda Search can help protect the climate and environment?

Social media campaign

Landing page

WWF Panda Search

Give your search a purpose – become a PandaSearcher! Why Google when every search with Panda Search can help protect the climate and environment?

Social media campaign

Landing page

Branding for Berlin’s vibrant literary scene.

Literaturstadt Berlin – an initiative of the Berliner Literaturkonferenz, whose members advocate for a fair funding policy and good framework conditions for the production and presentation of literature in the city.

Branding

Branding for Berlin’s vibrant literary scene.

Literaturstadt Berlin – an initiative of the Berliner Literaturkonferenz, whose members advocate for a fair funding policy and good framework conditions for the production and presentation of literature in the city.

Branding

Tablet screen showing Flavor Fusion landing page – bold vegan recipe visuals with app store links and promo banner; UX/UI design sprint by Mareike Koch focused on content clarity, interactive design, and playful visual identity

Flavor Fusion – playful recipes meet smart design.

A 3-day UX/UI design sprint project: From AI-driven ideation to a landing page in Figma.

UX/UI

Landing page

Tablet screen showing Flavor Fusion landing page – bold vegan recipe visuals with app store links and promo banner; UX/UI design sprint by Mareike Koch focused on content clarity, interactive design, and playful visual identity

Flavor Fusion – playful recipes meet smart design.

A 3-day UX/UI design sprint project: From AI-driven ideation to a landing page in Figma.

UX/UI

Landing page

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